There are two types of marketing services that will get you a lot of traffic on your website while putting you on the first page of Google. However, before you opt for either of them, let us break down the differentiation of Google Adwords and SE
Well, SEO is obviously more cost-effective as compared to Google Adwords but keep in mind that it could take upto 6 months to rank you on the first page of Google. It surely requires a lot of patience but if you want to save money and get maximum clicks, this is definitely the way to go!
Google Adwords would cost you a great deal of money but it will definitely place you on the first page of Google and if you decide to pay the top bid of a specific keyword, Google will place you on top of your competitor even. It’s just that it will cost you a lot of money.
However, according to our experienced and skilled experts, the best strategy is the combination of both. A strategy will be designed based upon short-term, mid-term and long-term projects which won’t just place you on the first page but will get you higher ROI.
Google knows exactly what type of tools are needed for marketing purposes and that’s why they have introduced several types of marketing options. To get started with, Text, Video & Banner Ads are the standard ads that Google is offering which are perfect for the people who are willing to start with a short budget. Our team would personally recommend a combination of text & banner ads to hit the maximum amount of potential customers. Although Video Ads are really effective too but it could be a strain on your budget since it’s pretty costly.
To get started with, our team of SEM experts will be focusing on creating a banner which can be placed on Google Display Network to hit a maximum amount of traffic. Our designers will make sure that the pictures or graphics which are being used for the campaign conveys the message loud and clear.
The second phase would be figuring out the perfect keywords and phrases along with placing a catchy content for the text ads to intrigue the visitors.
Remarketing is the most important tool when it comes to re-targeting the visitors who have already landed on the page of your website through organic search. It has proven to be highly effective in terms of marketing strategies. Retargeting the visitors through banner ads has been proven to be more effective than the text ads. So, our team of designers would develop two sets of banner ads for your website.
Before we put our thinking caps on, tell us a few things about yourself.